Eduardo de Abreu Assumes Dual Leadership as EBANX CPO and Singapore CEO

EBANX has appointed Eduardo de Abreu as its new Chief Product Officer (CPO) to lead its global product roadmap from Singapore.

Abreu, who previously served as the Vice President of Product in Brazil, will relocate to the city-state to strengthen the company’s presence in the Asia-Pacific (APAC) region.

Abreu joined EBANX in 2015 and has held leadership roles across various departments, including Operations, Treasury, and Sales Engineering.

He was also a key figure in the company’s recent expansions into Africa, India, and the Philippines.

In his new capacity, he will also serve as the CEO of EBANX Singapore, focusing on regulatory engagement and merchant relationships within the region.

The decision to move product leadership to Singapore follows a 20% growth in merchant Total Payment Volume (TPV) within the APAC region last year.

The company currently serves over 100 APAC merchants, connecting global brands with consumers across Asia, Latin America, and Africa.

“Eduardo’s trajectory at EBANX reflects his deep understanding of global payments, execution excellence, and total commitment to our merchants,” said João Del Valle, CEO and Co-founder of EBANX.

As the payments industry evolves, the role will focus on adapting to the specific technological needs of emerging markets.

Abreu stated that his primary mission is to remain connected to merchant needs while keeping pace with new technologies.

Del Valle added that positioning leadership in Singapore brings the firm closer to the world’s fastest-growing consumer markets and one of the most innovative payment ecosystems.

This relocation underscores EBANX’s continued investment in the APAC market as it seeks to provide better technology to its global merchant base.

Featured image by EBANX.